PBS

My Role:
Copywriter

Project:
Season of Giving email campaign for PBS, in partnership with Creative Shizzle.

Details:
I crafted copy for seven unique emails as part of PBS’s Season of Giving campaign, focusing on the theme of “Enjoy More”—more stories, more connection, more moments that feel like home. Each email was designed to evoke emotion, highlighting how PBS enriches lives and brings communities together. The copy was adaptable, with custom fields tailored for local stations. Additionally, each email was paired with a corresponding social media post to amplify the message.

The goal? To drive donations and ensure PBS continues to inspire, inform, and connect us all.

Skills & Deliverables:
Email Copywriting, Creative Strategy, Consistent Fundraising Messaging, Social Media Copy

Contact me to view the entire campaign!